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Jaguariúna Saudável

To promote the environmental sustainability, health and job generation are the commitments that all conscious companies assumes with the people. “Jaguariúna Saudável” (Healthy Jaguariúna) project, created in 2008, promotes selective collection on city’s territory and gives the results of this action to a recycling cooperative, which selects the material and sells it, generating profit for poor families.

At the release of this initiative, all the visual communication, as well as the propaganda material, which included comics and cartoons focused on the environmental awareness of the kids and teenagers, was developed by Confraria da Comunicação, supporting an idea that promotes, until today, quality of life to over 50 thousand people.

Jaguariúna Saudável

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